Brothers Bagel HOT Canvas

High-Output Team Canvas · draft · Oct 19, 2026

Brothers Bagel HOT Canvas

To bring joy to our community through hand-crafted bagels, artisan coffee, and genuine hospitality.Company purpose · Hixson · Brainerd · Commissary · third location spring 2027

One lead per team. The lead is accountable for the team hitting its purpose. CABs = Critical Accountability Bullets, the 3–5 outcomes a seat owns. Dashed seat = open or unclear owner.

Leadership team

Sets direction and owns the whole machine: owners, operations and admin leads, catering, and the store GMs.

Josh Pratt

CEO & Founder · co-owner

Sets the 3-year vision and yearly targets
Opens the third location on plan (spring 2027)
Guards culture and core values
Develops Michael and Sav into the COO function

Jim Denton

Partner · co-owner · Facilities & capital projects

Keeps buildings and equipment running
Delivers capital projects and build-outs
Runs the weekly product audits
Weekly ownership meeting with Josh

Michael

Director of Operations

Leads Store Operations and People & Culture
Runs the weekly GM 1:1s on the Manager Dashboard
First call for anything operational, people or payroll

Sav

Administrative Support Manager

Leads Systems & Tech
Owns weekly financial reporting and commissary ordering
Runs one CQI initiative at a time

Jeri

Catering Manager

Leads Catering & Sales
Every catering order planned with production and delivered on time
First call for catering orders, changes and deliveries

Hixson General Manager

Store leader, Hixson

Runs Hixson to standard every day
Owns the store's numbers on the Manager Dashboard
Weekly 1:1 with Michael

Brainerd General Manager

Store leader, Brainerd

Runs Brainerd to standard every day
Owns the store's numbers on the Manager Dashboard
Weekly 1:1 with Michael

Growth engine

Bring guests and orders in

Marketing

Keep Chattanooga discovering Brothers and coming back.

Josh

JoshChief Marketing Officer

Brand and positioning ("the first bagel shop of its kind")
Monthly offer and promo calendar is current
Marketing spend tied to results

SaraSocial media

Creates and posts all social content and video
Builds the marketing calendar two months out with Ben
Answers comments and reviews

BenMarketing coordinator (contract)

Owns the marketing calendar and hits its dates
Produces assets: filming, photos, uploads
Rebuilds brothersbagel.com for search and AI search

Catering & Sales

Turn offices, events and groups into planned, profitable orders.

Jeri

JeriCatering Manager

Books and invoices custom and off-system orders
Coordinates production 48 hours out with the commissary and stores
Runs in-house catering delivery
Keeps catering@brothersbagel.com answered
Teaches genuine hospitality in orientation

Catering growthNo owner

Outbound to offices, churches, schools and events
Repeat-account follow-up

Falls to Josh by default today.

Fulfillment engine

Make it and serve it, the same way every time

Store Operations

Serve every guest a great bagel, fast, the same way at every store.

Michael

MichaelDirector of Operations

Every store runs to standard, every day
Weekly 1:1 with each GM on the Manager Dashboard
Weekly hourly labor % reported for every location
Payroll accurate and on time at every location
Stockout escalation and emergency deliveries

Hixson General Manager

Daily hourly labor % reported in the close-out (target 15%)
Schedule posted 3+ weeks out
Daily close-out and Weekly Read submitted on time
Next-day commissary order and catering prep checked
New hires onboarded within 3 days; Hixson payroll on time

Shift lead: Riley · Mentors: Will, Blake, Maya

Brainerd General Manager

Daily hourly labor % reported in the close-out (target 14%)
Schedule posted 3+ weeks out
Daily close-out and Weekly Read submitted on time
Next-day commissary order and catering prep checked
New hires onboarded within 3 days; Brainerd payroll on time

Shift leads: Christian, Casey · Mentors: Jazz, Savannah, Emma

GM, third locationOpen · spring 2027

Opens the Rock City partnership store to standard

Production (Commissary)

Make tomorrow's bagels and prep today so stores never run out.

Unclear

Amylie & MatthewCommissary managersTwo people, one seat

4 AM production: bagels, cream cheese, deli, veg, syrups, espresso concentrate
Store orders filled and delivered end of day
Large catering orders scaled in time
Commissary labor efficient enough to cover its costs

SavOrdering supportAlso in 4 teams

Commissary ordering and par levels set and current

Product & Quality

Keep the menu great and every item built to spec.

Josh

JoshMenu

Menu, seasonal specials and holiday preorders
Pricing and portions that keep COGS at or under 35%
Protects the ingredients and portions that define the brand

SavCQIAlso in 4 teams

One quality fix at a time, finished (now: toasting)
SOPs, build charts and portion charts current

JimProduct auditsAlso leads Facilities

Weekly product audit at every location: toasting, portions, build, presentation
Audit scores entered before the GM 1:1s

Support

Keep the engines fueled

Finance & Accounting

Know the numbers every week and protect cash.

Josh

JoshChief Financial Officer

Cash and bank balances
Budget and spending limits
Commissary transfer pricing
Approves unplanned spend over $1,000

MichaelLabor & payrollAlso leads 2 teams

Weekly hourly labor % reported for every location
Payroll accurate and on time at every location

SavReportingAlso in 4 teams

Weekly COGS and vendor-invoice reports
COGS reports pulled on schedule

PeggyBookkeeper (offsite)

Books closed and reconciled each month

People & Culture

Hire, train and keep people who live our values.

Michael

MichaelDirector of Operations

Hiring and staffing coverage
Write-ups and terminations (firings reviewed with Josh first)

SavTraining programAlso in 4 teams

30-day training program runs the same everywhere
Every employee signed off on every station
Onboarding resources current

MentorsWill, Blake, Maya, Jazz, Savannah, Emma

Station checklists trained and signed off

Systems & Tech

Keep the tools working so the team can work.

Sav

SavSystems owner

Toast and R365 set up and problems fixed
Jolt checklists, labels and temp logs current
Manager Dashboard forms and sheet running

Facilities

Buildings and equipment that never stop service.

Jim

JimFacilities & capital projects

Work orders scheduled and closed
Repair vendors managed
Build-outs delivered (third location)

Seat load

The canvas's main check: who holds too many seats.

Person	Team leads	Seats held	Load	Notes
Josh	3	4	Heavy	CEO plus lead of Marketing, Product & Quality, Finance. Catering growth also falls to him.
Sav	1	5	Heavy	Systems lead plus seats in Production, Product & Quality, Finance, People & Culture.
Michael	2	3	Full	Leads Store Operations and People & Culture; labor and payroll seat in Finance. Covering Brainerd two days a week until November.
Jim	1	2	Balanced	Facilities lead plus weekly product audits.
Jeri	1	1	Balanced	Catering.
Hixson General Manager	0	1	Balanced	Store Operations.
Brainerd General Manager	0	1	Balanced	Store Operations.

What the canvas exposes

Decisions to make before this goes to the team.

Unclear owner

Commissary lead

Amylie and Matthew share one seat, so no single person owns production. The commissary also has no labor target yet.

Open seat

Third location GM

Needs a name early enough to train before the spring 2027 opening.

No owner

Catering growth

Jeri runs orders that come in. Nobody owns bringing new catering accounts in.

Overloaded

Josh leads three teams

Marketing and Product & Quality are the likeliest to hand off (a marketing lead from Ben or Sara; menu work with Sav).

Overloaded

Sav sits in five teams

Her load grows as Michael leans on her for admin. Watch it once the COO split settles.

Missing authority

Michael's spending limit

No budget means no limit, so routine spend still routes to you. Setting one makes his Operations seat real.

Cold Brew

$0

Size

Beverage Modifications (CB)

Family Flavors

Brothers Bagel Locations and Hours

Brainerd Road

Hixson Pike